Bryan Chase has returned with a fiery new release that signals another bold stride into his latest creative chapter. The Korean hip-hop and R&B artist dropped his new single and music video, “Flaunt It”, a surprise release that teams him up with Sik-K and Camo—two of the scene’s most recognisable and influential names. It serves as one of his first major releases under Universal Music Korea and gives a clearer view of the musical direction he’s carving out for this next chapter.
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This acts as the follow-up to Chase’s collaboration with Junichi Inagaki, Defnelson, and 2Key on the Defnelson remix of “At the Time of Christmas Carol”; Sik-K’s collaborative album with Lil Moshpit, titled “K-FLIP+”; and Camo’s EP release titled “Secret”.
Driven by a high-octane production, “Flaunt It” sees Bryan Chase lean into a global hip-hop aesthetic without losing the distinct edge that has defined his artistry since his early days. The track is produced by Nick Spiders—who has worked with US acts such as Playboi Carti and Ken Carson—and co-produced alongside JuniorChef, noted for his work with Jay Park and Jeon Somi. Together, they construct a soundscape that blends explosive energy with sharp, modern textures, giving Bryan Chase ample room to showcase his signature flow and melodic instincts.
Adding further momentum to the release are standout performances from Sik-K and Camo. Sik-K enters fresh from being named “Artist of the Year” at the 2025 Korean Hip-Hop Awards, reuniting with Bryan Chase after their praised collaboration on “LOV3”, which also featured Okasian. Their chemistry resurfaces here with renewed force, delivering tight lyrical interplay and a confident dynamic that elevates the track’s intensity.
Camo brings her own charm and precision, contributing verses that lean into unapologetic self-expression—perfectly matching the theme of the track. Following the release of her EP “Secret”, she continues to cement her role as one of the most trailblazing voices in Korean hip-hop and R&B, offering a contrasting tone that completes the trio’s synergy.
With an addictive flow and an awesome beat, “Flaunt It” gives each artist the space to bring forward their own style. Rhythmically pulsating, the track blends hip-hop and R&B with seamless precision, carried by vocals that channel both confidence and intensity. Its bilingual lyrics explore themes of wealth, success, and a lavish, carefree lifestyle.
Coinciding with the single release is a black-and-white music video filmed by Chang Younghae, showcasing all three artists with a strong sense of self-assurance. The visual follows them as they move through a city wearing masks, turning to the camera as their verses arrive. Echoing the song’s themes of luxury and bold self-presentation, they deliver a performance rooted in confidence and control. The masked concept adds an enigmatic edge to the video, enhancing the trio’s commanding presence.
“Flaunt It” arrives as a continuation of the momentum Bryan Chase has been steadily building throughout the year. His recent collaboration with pH-1 on “Show Must Go On” offered a glimpse into the expanding breadth of his sound, and this new single pushes that progression even further. Hints of an upcoming EP suggest that Bryan Chase is preparing to define his position in the global hip-hop landscape with a more complete narrative.
Since debuting in 2015 with “LOST IN the CITY, Pt. 1”, Bryan Chase has carved out a respected place in the industry through versatility, experimentation, and a fluid blend of hip-hop and R&B. His early role in the influential Cohort crew solidified his presence in Korea’s underground scene, with standout tracks released through 88rising accumulating millions of views and amplifying the collective’s international reach. Partnerships with THE BLACKLABEL, Interscope, and 88rising, alongside collaborations with artists such as TAEYANG and A Boogie Wit Da Hoodie, further highlight his cross-genre appeal and global ambition.
Speaking about his new journey with Universal Music Korea, Bryan Chase stated, “Joining UMG is an incredible honor. We’ve built this from the ground up with love and belief in the music. Now with this partnership, we’re ready to share our sound with the world. This is a new beginning, and we’re expecting great things ahead.” This new single clearly signals that he is doing exactly that.
“Flaunt It”, by Bryan Chase featuring Sik-K and Camo, is available to download and stream, right now, across all platforms, via Universal Music. With its high-energy production, powerhouse features, and a confident visual identity, “Flaunt It” sets the tone for what is shaping up to be a defining phase for Bryan Chase—one that aims far beyond borders. Don’t forget to look out for his forthcoming EP, out soon.
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