Brazilian-born, Miami-based pop artist Gabby B is turning up the heat once again with her brand-new single and music video, “Playboy Bunny”. The track marks one of her sexiest and most confident releases yet—a vibrant celebration of feminine power, self-assurance, and individuality wrapped in Gabby B’s signature Latin-infused pop sound. This acts as the follow-up to her feature on the collaborative single by DJ EFX, El Cherry Scorn, and MC Rick, titled “Pode Me Ter”; and the track has since been followed by her collaboration with DJ Marcela Biondo and MC LONE, titled “I Love Favela” as well as her solo single follow-up titled “Hula Hoop”.
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Co-written by Gabriela Bueno (Gabby B) and Joseph Lopez, who also handled production, “Playboy Bunny” bursts with irresistible rhythm and fiery confidence. Drawing inspiration from Brazilian Funk, Reggaeton, and Latin Pop, the track layers vibrant percussion with slick pop sensibilities, resulting in a sound that’s as bold as its message. Driven by Gabby B’s empowering vocals and Lopez’s dynamic production, the single captures the thrill of self-expression—encouraging listeners to move freely, feel good in their own skin, and embrace every side of themselves without hesitation.
Speaking about the inspiration behind the single, Gabby B explained, “’Playboy Bunny’ is about confidence and attitude. It’s that moment where you just feel good, do you, and don’t care what anyone else thinks. I wanted to make something that feels fun and powerful at the same time. ‘Playboy Bunny’ is about turning that confident energy into a vibe you can dance to.”
The accompanying “Playboy Bunny” music video, produced by Vagalume Productions, translates the song’s confident energy into a striking visual performance narrative that’s equal parts glamorous and provocative. Performing alongside guitarist Ryan Rodriguez, Gabby B takes centre stage wearing a leather pink bra with a matching mini skirt and boots, styled with a black mesh long-sleeve cropped bolero, as she sings into a pink, sparkly microphone. The performance unfolds in a room where models lounge on couches along the walls, exuding a sultry, playful atmosphere while showcasing her captivating stage presence.
Other scenes feature Gabby B lying across a bed in a black bodysuit and disco ball-inspired bunny mask; sitting on a throne wearing a lace bunny mask, black bra, red shawl, and strappy heels; and relaxing in a pool with friends while wearing a gold bikini, hoop floaty-style earrings, and black shades. Intercut throughout is a symbolic visual of an older man tied to a chair—draped in a red shawl over black clothing—offering a playful nod to Playboy founder Hugh Hefner. The video also includes appearances and styling from House of Marvino and Once Models, adding a touch of high-fashion edge to the already bold, cinematic aesthetic.
Adding to the single’s growing buzz, “Playboy Bunny” is already being featured on Pitbull’s Globalization channel on SiriusXM, thanks to DJ Laz, who has been spinning the track for listeners across the world for the past several weeks.
Gabby B has long been known for her international appeal and genre-bending sound. Fluent in English, French, Portuguese, and Spanish, she’s carved out a space for herself as a truly global artist. Her viral music videos have earned her millions of views online, matching the millions of streams she’s received across various platforms.
Over the years, she’s shared the stage with major names such as Iza, Flo Rida, Ja Rule, and Justina Valentine, and has delivered show-stopping performances at major events, including the Stonewall Pride Festival and Y100.7’s Jingle Ball Tour in Miami. She’s even performed the US National Anthem for the Miami Heat and Chicago Bulls multiple times—a testament to her powerhouse presence as a live performer.
Since first breaking onto the scene with her viral single “Leche”, Gabby B has continued to evolve her sound and creative direction. Her EP “XOXO” further cemented her as an artist unafraid to experiment and merge cultural influences, paving the way for her latest release, “Playboy Bunny”. With each new project, she continues to blur musical boundaries, moving effortlessly between languages and genres while staying true to her message of empowerment and individuality. It’s that fearless blend of confidence and creativity that’s quickly defining her place in the modern pop landscape.
“Playboy Bunny”, by Gabby B, is available to download and stream, right now, across all platforms, via Muy Bueno. With this latest release, this Brazilian singer-songwriter invites fans to celebrate their individuality, embrace their inner strength, and never apologise for shining brightly.
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